# FSM340 Hospitality Marketing and Social Media

Food Service Management Department

**Course Description:** This course provides an introduction to marketing theories, principles, and concepts and to understanding the role of marketing within a foodservice operation. Students will learn the dynamics involved in achieving a competitive advantage in a highly competitive market.

**Credit Hours:** 3.00

**Prerequisites:** None

**Corequisites:** None

## Programs offering this course

- [Food Service Management (BS)](https://www.ecpi.edu/college-of-culinary-arts/programs/food-service-management-bachelor-degree)

Learn more about the [programs available at ECPI University](https://www.ecpi.edu/programs).