BUS345 e-Commerce & Technology

This course will examine various aspects of electronic commerce and will cross reference the Internet as a market place for global businesses. Strategies, tools, competencies, business concepts and social issues that surround the emergence of e-commerce will be explored. Students will develop an understanding of the current practices and opportunities that are inherent in electronic shopping, distribution, publishing, collaboration, as well as product and service marketing.

Prerequisites

BUS121

Credit Hours: 
3.00
Catalog Code: 
BUS345